genuine investment & engagement

We take our work very seriously.

insight impact believes much of quality research is about genuine relationship building and engaging with community and individual realities making participant observation one of the most powerful tools for both qualitative and quantitative projects.

insight impact consultants spent days before conducting any interviews sitting with women at maternity waiting homes (lodging for pregnant women in the last stages of pregnancy located close to a hospital). By understanding the rhythms of the women's lives and through informal conversation, we were able to understand more of their realities as women and mothers in their communities. We also demonstrated our genuine interest in them as people, not just research subjects which led to higher quality data.